Monday, January 4, 2010

Promoting on a Budget: Get Featured on Top Handmade Creations of the Week!

If you've seen my blog post Branding Your Blog on a Budget, you know I'm all about free and cheap business tools.  If you've read anything from my EB Friday Hotlist series, you also know that I regularly blog about different websites and services that are designed and/or utilized by handmade artisans to improve their businesses.  One important key to remember is that commerical websites are not the only ones offering great services to artisans.  Fellow bloggers are a great resource for promoting your items and getting yourself noticed by a different group of readers than you already have in your blog's following.

One blogger you should add to your subscription list, whether you're an artisan or a buyer of handmade, is Creations With Heart.  Julie maintains a list entitled "Top Handmade Creations of the Week" where artisans can have their items featured in a beautiful graphic display on her blog.  My "Orange Leaves" earrings made with round earring findings and bright glass charms are being featured this week (lower right-hand corner):

Week of January 4, 2009

Getting yourself featured is as simple as leaving a comment on her blog and waiting to find out if you've been selected.  Doing this immediately connects your product with her 70+ subscribers, plus her Twitter followers, ning community members, and showcase viewers.  Take advantage of your social media connections and learn how to cross-promote and get featured whenever possible.  Doing this will increase the number of visitors to your shop and, hopefully, the number of sales. 

(NOTE: Buyers of handmade can also benefit by checking out this and other blogs in order to find out what hot new products are available in shops that they may not otherwise find.)

Do you know of any other great sites on which artisans can be featured?  Leave a link to them in the comments!  Also, let us know if any of your promotional efforts via other artisans' blogs have translated into a sale for you!

Until next time,


pillowthrowdecor said...

Thanks so much for the tip on this blog. Off to do it right now.

Love social media! Twitter has been fantastic for hooking me up with local designers who are now carrying some of my products in their stores.

Appreciate the great tip sharing! Cheers Christine

Elle said...

You're welcome! I'm glad you found it helpful!

Thanks too for mentioning Twitter. It's a great resource for meeting people if you know how to use it. It's really good to hear you've had success with it!

Creations With Heart said...

Elle, Elle, Elle!!! Thank you so much for this fantastic post! This has been a wonderful experience for me! I love sharing the talents of "the handmade family" whenever I can! I'm overwhelmed by the support and love of everyone! My heart is smiling!!!
Thanks again!
~Julie ❤

Elle said...

You're very welcome! And thank you for everything you're doing with your blog - it is making a difference. :)

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I'm glad you're able to benefit from it! Thanks for reading!